Alyssa Wassko, a 21-year old designer, started creating these gorgeous cotton jersey scarves in light of losing her father. Her father's name was Donald, she was his precious "little charm", and creating these scarves was a huge part of the healing process for Alyssa.
Never did Alyssa dream that what began as a way for her to "feel her Father's arms around her" would turn into the fast-growing fashion phenomenon it is today. Worn by famous celebrity fashionistas, such as Jessica Biel, Naomi Watts and Kim Kardashian, Donni Charm is a must-have addition to every trend tracker's closet.